The customer experience measurement and improvement platform

Measure the customer experience at your points of sale

Discover advanced features to help you and your staff easily carry out internal audits and evaluate your customer experience through mystery visits!

Become a mystery shopper

Rejoignez notre communauté de Smiceur via notre application mobile et plongez dans le monde de l’expérience client.
> En savoir plus <

The customer experience measurement and improvement platform

Measure the customer experience at your points of sale

Discover advanced features to help you and your staff easily carry out internal audits and evaluate your customer experience through mystery visits!

Become a mystery shopper

Rejoignez notre communauté de Smiceur via notre application mobile et plongez dans le monde de l’expérience client.
> En savoir plus <

An easy-to-use app for personalized audits and an intelligent platform for analyzing and improving customer experience

Mystery shoppers who regularly regularly to assess the quality of your customer journeys.

Your employees self-assess to ensure that your compliance with your company's standards

Our goal

Give you the means to MEASURE, ANALYZE and continuously IMPROVE the quality of your customer experience.

High-value-added tools that adapt
to the needs of your quality program

The Smice App

  • Briefing, photo-taking, commentary, geolocation, conditional connections...
  • Mystery visits and audits are prepared right from the app, thanks to useful briefings and memos.
  • The user (mystery shopper and smiceur) can ask the Smice team questions at any time.

"The Smice App is very easy to use, and extremely practical for internal audits.

Richard Vaillant , Network Manager at Pokawa

Our platform for
designing your audits and mystery shopping campaigns

  • Design of questionnaires, briefings, scenarios, proposals, alerts,.....
  • Create customized dashboards to analyze results in real time
  • Implementation of the action plan module for transform audits into corrective actions

THE team

We'll help you define and refine your needs, run your workshops, optimize your quality repository, and get to grips with the tools ...

Customer feedback

Laurence Ternois

TGV Customer Experience Director

At the same time, we found Smice and its management team to be adaptable and attentive to
process changes.


Mystery Shopping's innovative service is delivered by Smice's delegated smicers. They test
all situations, including remote sales, and report and analyze what they have experienced, with a
particularity that we appreciate: the richness and diversity of the comments. "Doing, not doing" is not enough for us
, it's everything that will re-contextualize that can be interesting and is really brought up. Smicers
do it, and we appreciate it.

Request a demo